NPS Benchmarks in Qatar

Latest benchmark period: July 2026

Data published: August 1, 2026

Qatar benchmark at a glance

The current NPS benchmark for Qatar is 37.8 for Jul 2026. This page compares 1 cities, 20 industries and 2 months of available history.

1
city covered
20
industries compared
2
months analyzed
37.8
current benchmark

Coverage figures describe the number of markets and historical periods represented on this page. They are not a substitute for review-volume or survey-response sample sizes.

Key NPS Insights for Qatar

Key findings calculated from the benchmark data shown on this page for Jul 2026.

Leading city

Doha currently has the highest benchmark among 1 city in Qatar with available data.

Leading industry

Luxury Goods is currently the highest-performing industry in Qatar.

Cities above the national benchmark

0 of the 1 cities with available data currently perform above the Qatar benchmark.

Monthly trend

Qatar’s NPS benchmark remained broadly stable compared with the previous month.

Qatar

Limited data: this report currently has only 2 months of history. Trends and comparisons may be unstable until more months are collected.

Qatar NPS (Overall)

Last Month37.9-0.10 pts
6 Months AgoN/An/a
12 Months AgoN/An/a

Qatar NPS Evolution (Overall)

Top markets this month in Qatar

  • Doha is currently at 37.8 NPS.

Biggest movers this month in Qatar

  • Doha shows the strongest month-over-month gain at -0.1 pts.
  • Doha shows the weakest month-over-month move at -0.1 pts.

Qatar NPS Benchmark Analysis

The Qatar NPS benchmark stands at 37.8 for Jul 2026. It provides a national reference across 1 cities with available benchmark data.

Doha records the highest visible city benchmark at 37.8. The highest and lowest city benchmarks are separated by 0.0 points. This relatively narrow range suggests that the represented markets are currently more concentrated than highly fragmented.

Only 0 of 1 cities currently exceed the national benchmark. Reaching or surpassing the benchmark therefore places a market within a relatively limited higher-performing group.

Luxury Goods is the highest-performing represented industry at 63.0. This is 25.2 points above the national benchmark. The result shows why a national average should be combined with sector context before setting targets.

Month over month, the Qatar benchmark changed only marginally. This makes the longer historical series more informative than the latest movement alone.

Only 2 months of history are currently available, so conclusions about long-term direction should remain cautious.

What This Means for Your Organization

  • Use 37.8 as the current national context, not as a universal target for every sector or location.
  • Compare your operating city with the national distribution before concluding that an organizational gap is company-specific.
  • Set targets against the relevant industry as well as the country average, because sector expectations can materially change what counts as strong performance.
  • Review several monthly updates before changing strategic targets in response to one short-term movement.

Qatar's Cities Overview — All Industries combined

# City NPS Δ vs 1M Δ vs 6M Δ vs 12M
1 Doha 37.8 -0.10 pts n/a n/a

Industries Overview — Qatar (All Cities Combined)

# Industry NPS Δ vs 1M Δ vs 6M Δ vs 12M
1 Airlines 54.0 +2.00 pts n/a n/a
2 Apparel 38.0 0.00 pts n/a n/a
3 Automotive Dealers and Service 25.0 0.00 pts n/a n/a
4 B2B SaaS: Core Apps 32.0 -2.00 pts n/a n/a
5 Car Manufacturers 43.0 -1.00 pts n/a n/a
6 Consumer Electronics 35.0 0.00 pts n/a n/a
7 Consumer Services 26.0 -2.00 pts n/a n/a
8 Cosmetics and Beauty 53.0 +1.00 pts n/a n/a
9 Energy and Utilities 22.0 0.00 pts n/a n/a
10 Entertainment and Streaming 33.0 +1.00 pts n/a n/a
11 Fintech and Digital Banking 45.0 -3.00 pts n/a n/a
12 General Retail, Multicategory 39.0 -1.00 pts n/a n/a
13 Hotels and Resorts 57.0 +2.00 pts n/a n/a
14 Internet Service Providers 14.0 -1.00 pts n/a n/a
15 Luxury Goods 63.0 -2.00 pts n/a n/a
16 Packaged Food and Beverage 30.0 -1.00 pts n/a n/a
17 Quick Service Restaurants 28.0 0.00 pts n/a n/a
18 Restaurants, Full Service 47.0 +2.00 pts n/a n/a
19 Sports Teams and Leagues 32.0 +2.00 pts n/a n/a
20 Supermarkets and Grocery 39.0 +1.00 pts n/a n/a

Continue exploring related benchmarks

Compare nearby geographies and sector pages to understand whether benchmark shifts come from the local market, the national context or the industry itself.

Doha benchmarks
Top city benchmark
Luxury Goods benchmarks
Top industry benchmark
Hotels and Resorts benchmarks
Top industry benchmark
Airlines benchmarks
Top industry benchmark

Frequently asked questions about Qatar

A good NPS depends on the industry, but this country page gives you the national baseline for the latest month so you can compare your own score against an up-to-date market reference.

City scores can diverge because of local competition, service consistency, customer mix, review volume and seasonal demand patterns. That is why country-level and city-level views should be read together.

Start with the country to understand market context, then check the industry table to see whether your sector typically overperforms or underperforms the national average.

What does this report deliver?

The NPS Index Report gives you a clear view of customer loyalty across the markets that matter. Each month we compile Net Promoter Score benchmarks for key industries and break them down by country, region, and city. You see your space at a glance. Then you see your context. That combination turns NPS from a single number into a decision tool. Trends become visible. Seasonality is obvious. Outliers no longer trick you.

This report is built for operators and analysts who need to act. You get clean monthly snapshots, directional movement, and variance indicators that highlight where to dig. Want to know if your 3-point dip is noise or a real shift? You will know. Need to brief the team with one chart per market plus a short narrative? Done. Use the benchmarks to set realistic targets, size the gap to leaders, and test if new initiatives are moving the needle.

Data History

  • From January 2024: Data is available for Canada and the United States.
  • From September 2025: Data collection expands to include France, Spain, Italy and Germany.
  • From June 2026: Data collection expands to include Mexico, Portugal, Netherlands, Belgium, United Arab Emirates and Qatar.

Methodology

npsBench aggregates publicly available customer ratings and reviews from supported sources, including Google, Tripadvisor and Yelp. Records are organized by business, location and industry, then cleaned and standardized to reduce duplicate listings, inconsistent categories and differences between review platforms.

A proprietary normalization methodology converts heterogeneous rating and review signals into a standardized benchmark designed for external market comparison. Automated processing and AI-assisted analysis support classification and quality control, while benchmark publication depends on sufficient market coverage.

Results are organized into monthly periods so organizations can compare current performance with historical trends across industries, countries and cities. Coverage and history vary by market, which is why each page displays the number of cities, industries, countries or months represented in the available report.

npsBench benchmarks provide external market context and should be used alongside, not as a replacement for, an organization’s own NPS survey and Voice of the Customer program. Learn more on our methodology and technology page.

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