Monthly trend
The Consumer Services benchmark decreased by 0.2 points compared with the previous month.
Consumer Services benchmark at a glance
The current Consumer Services NPS benchmark is 30.8 for Jul 2026. The report compares 12 countries and includes 31 months of available history.
12
countries compared
10
cities featured
31
months analyzed
30.8
current benchmark
Coverage figures describe the number of markets and historical periods represented on this page. They are not a substitute for review-volume or survey-response sample sizes.
Consumer Services NPS Benchmark Highlights
Key findings calculated from the benchmark data shown on this page for Jul 2026.
Leading country
Italy currently has the highest Consumer Services benchmark among 12 countries with available data.
Leading city
Hartford, USA is currently the highest-performing city for Consumer Services.
Countries above the industry benchmark
5 of the 12 countries with available data currently perform above the overall Consumer Services benchmark.
Consumer Services
Consumer Services NPS (Overall)
| Last Month | 31.0 | -0.20 pts |
| 6 Months Ago | 31.2 | -0.40 pts |
| 12 Months Ago | 30.7 | +0.10 pts |
Consumer Services NPS Evolution (Overall)
Top markets this month for Consumer Services
- Italy is currently benchmarked at 32.9 NPS.
- United Arab Emirates is currently benchmarked at 32.0 NPS.
- France is currently benchmarked at 31.9 NPS.
Biggest country movers this month for Consumer Services
- United Arab Emirates posts the strongest month-over-month gain at +1.0 pts.
- Qatar posts the weakest month-over-month change at -2.0 pts.
Consumer Services NPS Benchmark Analysis
The Consumer Services NPS benchmark stands at 30.8 for Jul 2026. The report compares 12 countries with available data and includes 31 months of benchmark history.
Italy records the highest country benchmark at 32.9. The highest and lowest country benchmarks are separated by 6.9 points. Performance is not uniform, but most comparisons remain within a moderately dispersed range.
5 of 12 countries currently perform above the overall industry benchmark. Results are distributed relatively evenly around the reference point rather than being concentrated on one side.
Hartford, USA is the strongest visible city benchmark at 40.0. This local result adds geographic context but should not be treated as proof that every organization in that market performs at the same level.
The Consumer Services benchmark eased by 0.2 points this month. The change is limited and should not be treated as a lasting shift without confirmation from later periods.
The report includes 31 months of benchmark history, giving the latest reading a meaningful long-term reference rather than presenting it in isolation.
What This Means for Your Organization
- Use 30.8 as the current sector reference, then adjust the comparison for the country and city in which the organization operates.
- Where country dispersion is wide, use local market benchmarks instead of one global target across all operations.
- Where country results are concentrated, focus more closely on city-level and organization-level differences.
- Track multiple monthly periods before interpreting a recent movement as a lasting change in sector expectations.
Country Comparison — Consumer Services
| # | Country | NPS | Δ vs 1M | Δ vs 6M | Δ vs 12M |
|---|---|---|---|---|---|
| 1 | Australia | N/A | n/a | n/a | n/a |
| 2 | Belgium | 30.1 | -0.20 pts | n/a | n/a |
| 3 | Canada | 31.3 | 0.00 pts | -0.20 pts | +0.20 pts |
| 4 | France | 31.9 | 0.00 pts | +0.70 pts | n/a |
| 5 | Germany | 31.6 | +0.20 pts | -0.10 pts | n/a |
| 6 | Italy | 32.9 | -0.50 pts | +1.10 pts | n/a |
| 7 | Mexico | 30.1 | -0.20 pts | n/a | n/a |
| 8 | Netherlands | 30.4 | 0.00 pts | n/a | n/a |
| 9 | New Zealand | N/A | n/a | n/a | n/a |
| 10 | Portugal | 30.0 | -0.20 pts | n/a | n/a |
| 11 | Qatar | 26.0 | -2.00 pts | n/a | n/a |
| 12 | Singapore | N/A | n/a | n/a | n/a |
| 13 | Spain | 29.7 | -0.40 pts | -2.50 pts | n/a |
| 14 | United Arab Emirates | 32.0 | +1.00 pts | n/a | n/a |
| 15 | USA | 30.7 | -0.30 pts | 0.00 pts | +0.10 pts |
Top 5 Cities — Consumer Services
| # | City | NPS |
|---|---|---|
| 1 | Hartford (USA) | 40.0 |
| 2 | St. John's (Canada) | 39.0 |
| 3 | Charleston (USA) | 39.0 |
| 4 | Indianapolis (USA) | 39.0 |
| 5 | Ajaccio (France) | 38.0 |
Bottom 5 Cities — Consumer Services
| # | City | NPS |
|---|---|---|
| 1 | Jackson (USA) | 19.0 |
| 2 | Columbia (USA) | 21.0 |
| 3 | Valladolid (Spain) | 22.0 |
| 4 | Little Rock (USA) | 22.0 |
| 5 | Pierre (USA) | 22.0 |
Continue exploring related benchmarks
Compare nearby geographies and sector pages to understand whether benchmark shifts come from the local market, the national context or the industry itself.
Frequently asked questions about Consumer Services
A good NPS in Consumer Services should be judged against current sector benchmarks, not against a generic cross-industry number. This page gives you that sector-specific reference point.
Customer expectations can vary widely from one industry to another. An industry benchmark tells you whether your score is strong relative to comparable businesses, even when overall country averages look different.
Use the industry benchmark as the sector baseline, then review the linked country and city pages to understand where local markets are outperforming or underperforming that baseline.