Privacy Policy

At npsBench, we are committed to protecting your personal information and respecting your privacy. This Privacy Policy outlines the types of data we collect, how we use and store this data, and your rights regarding your personal information when using our Software as a Service (SaaS). By using our services, you agree to the collection and use of information in accordance with this policy.

1. Data We Collect

a. Personal Information

We collect personal data to provide and enhance our services. This includes:

• Contact Information: The email address supplied when requesting a report, and information you choose to provide when contacting support.
• Billing Information: Payment and customer references, payment status and receipt information. Card details are handled by Stripe.
• Report Access: A report identifier and access link. The public report request does not require creating a password-based account.
• Business Information: Search terms, selected provider listings and identifiers, business name, address, coordinates, industry, rating distributions and review samples used to prepare the report.

b. Usage Data

We gather data related to the use of our service, including:

• Analytics: IP address, browser type, device information, and access times.

2. How We Use Your Information

• Service Provision: Finding business listings, preparing reports, calculating estimated scores and identifying themes in sampled public reviews.
• Billing: Processing one-time report purchases and providing payment confirmations.
• Service Improvement: Analyzing trends to improve our SaaS features.
• Communications: Emailing report links, payment confirmations and report-ready notifications, and responding to support requests.

3. Data Security and Retention

a. Security Measures

Card details are handled by Stripe. Keep your report link private: anyone with the link may be able to view the report. Contact support if you believe a link has been disclosed unintentionally.

b. Data Retention

We retain report data to provide access to your report and handle support requests. You may request deletion through support. Payment and other records may need to be retained for applicable accounting, legal or dispute-resolution obligations; purchasing a snapshot does not establish an automatic deletion date.

4. Payment Processing with Stripe

Stripe processes payments. We retain payment references and status, but do not store card numbers or security codes. See Stripe’s Privacy Policy.

5. Third-Party Access

We only share your data with third parties in the following cases:

• Payment Processors: Stripe handles all payment transactions.
• Listing and Review Providers: Tripadvisor Terra Discover and DataForSEO receive search criteria or business identifiers to retrieve business information and review data.
• Review Analysis: OpenAI processes sampled review text to identify customer themes. Review text may contain information published by reviewers.
• Email Delivery: Resend processes recipient addresses and notification content to deliver report and payment emails.
• Hosting and Analytics: Hosting services process data needed to operate the website. Google Analytics and Hotjar are used to understand website usage. Service providers may process data outside your jurisdiction under their respective terms and privacy policies.

6. Cookies and Tracking Technologies

Session cookies support searches and payment flows. Analytics tools may collect usage and device information. You can restrict cookies through your browser settings, although doing so may affect search or payment features.

7. Your Rights

• Access: You may request access to the personal data we hold about you.
• Correction: You can request that we correct any inaccuracies in your data.
• Deletion: You can request deletion of your personal information, subject to legal obligations.
• Portability: You can request your data in a commonly used format.

To exercise any of these rights, contact us at support@npsbench.com.

8. Changes to This Privacy Policy

We may update this policy from time to time. Any changes will be posted on this page, and we recommend reviewing it periodically.