Customer experience
in Utrecht.

Explore the current benchmark, follow its history and compare the markets behind the score.

October 2026 snapshot Updated monthly
Reporting periodOctober 2026
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Utrecht benchmark30.4Current month
vs Netherlands+0.1 ptsNational benchmark: 30.3
6-month changeN/ACompared with April 2026
12-month changeN/ACompared with October 2025

Standardized benchmarks derived from public reviews. Changes are expressed in points; N/A means a comparison value is unavailable.

The longer view

How the benchmark is moving.

Read the monthly change alongside the longer trend.

UtrechtNetherlands

Monthly benchmark points through October 2026. N/A means no available data.

View monthly values
Monthly benchmark values
MonthUtrechtNetherlands
Jun 202630.730.2
Jul 202630.530.3
Aug 202630.830.3
Sep 202630.530.3
Oct 202630.430.3
Compare the market

Your industry, in Utrecht.

Select a column heading to sort. Changes are expressed in benchmark points.

Your industry, in Utrecht. October 2026
Airlines 28.0-0.1 pts0.0 ptsN/A
Apparel 26.0+0.6 pts0.0 ptsN/A
Automotive Dealers and Service 31.0+0.4 pts0.0 ptsN/A
B2B SaaS: Core Apps 39.0-0.7 pts-2.0 ptsN/A
Car Manufacturers 34.0+0.7 pts+2.0 ptsN/A
Consumer Electronics 29.0+1.6 pts-1.0 ptsN/A
Consumer Services 34.0+3.4 pts+2.0 ptsN/A
Cosmetics and Beauty 31.0+0.3 pts0.0 ptsN/A
Energy and Utilities 16.0+0.3 pts0.0 ptsN/A
Entertainment and Streaming 24.0-1.1 pts-1.0 ptsN/A
Fintech and Digital Banking 40.0-1.9 pts-1.0 ptsN/A
General Retail, Multicategory 33.0+2.0 pts+2.0 ptsN/A
Hotels and Resorts 42.0-1.6 pts0.0 ptsN/A
Internet Service Providers 19.0-0.9 pts0.0 ptsN/A
Luxury Goods 47.0+1.1 pts-2.0 ptsN/A
Packaged Food and Beverage 20.0-0.7 pts-1.0 ptsN/A
Quick Service Restaurants 25.0-0.6 pts0.0 ptsN/A
Restaurants, Full Service 32.0+0.3 pts+1.0 ptsN/A
Sports Teams and Leagues 29.0-2.7 pts0.0 ptsN/A
Supermarkets and Grocery 29.0+1.9 pts-1.0 ptsN/A

October 2026 snapshot. Missing comparisons are marked N/A. Links open the overall geographic or industry report.

What the data tells us

Utrecht benchmark analysis.

October 2026 · Calculated from the available benchmark data.

Top sectors this month in Utrecht

  • Luxury Goods is currently benchmarked at 47.0.
  • Hotels and Resorts is currently benchmarked at 42.0.
  • Fintech and Digital Banking is currently benchmarked at 40.0.

Biggest sector movers this month

  • Car Manufacturers, Consumer Services, General Retail, Multicategory share the largest month-over-month gain at +2.0 pts.
  • Luxury Goods, B2B SaaS: Core Apps share the largest month-over-month decline at -2.0 pts.

Based on 20 of 20 industries with data in both months. Changes are rounded to one decimal place.

Moving down this month

The Utrecht benchmark stands at 30.4 for October 2026. It is 0.1 points above the Netherlands benchmark of 30.3. The national benchmark includes this city.

Utrecht ranks 4 out of 7 cities in Netherlands, using scores rounded to one decimal place. This is relative market context, not evidence of how every organization in the city performs.

Luxury Goods has the highest benchmark at 47.0. Across the industries represented, scores range from 16.0 to 47.0 — a spread of 31.0 points. Use this range alongside the overall average when comparing markets.

10 of 20 industries are above the Utrecht benchmark; 10 are below it and 0 are level with it, to one decimal place. These counts describe the distribution of markets, not the proportion of satisfied customers.

The Utrecht benchmark moved from 30.5 to 30.4, a month-over-month change of -0.1 pts. Review several periods before interpreting this as a lasting shift; changes in market coverage can also affect the aggregate.

This report contains 5 monthly observations from June 2026 through October 2026. There are no missing months within that interval. Use the historical series to put the latest movement in context.

Behind the numbers

A benchmark with context.

These standardized benchmarks are derived from public customer reviews. They complement your own NPS survey; they are not direct survey results.

Explore our methodology ↗

About this snapshot

Benchmark period: October 2026

Coverage and history vary by market. No data after the current month is included. A missing value is not a zero score.